Spellbinders® always has a delicious booth at the CHA MEGA Show, but this year’s entry was a delightful mix of artistic styles that gives the company a fresh appearance, with something for everyone.
There are also some cool new tools, including the Platinum™ Die-Cutting & Embossing Machine, billed as Spellbinder’s most powerful machine to date. I’ll post more on the new tools later.
There was a decided Southwestern look to the booth, with lots of clean, simple geometric shapes – all very on trend.
“We’re looking for a modern, contemporary (feel) while staying true to our roots,” said Spellbinders CEO Greg Tipsord. And that they did.
The company teamed with some of my favorite designers to create these fresh looks. “Creativity is more than selling a lot of products,” Tipscord noted. “Designers are a big part of who we are.”
Here are a few of the designers, including some new (to Spellbinders®!) faces:
Mixed media artist Seth Apter’s first release with Spellbinders® includes dies, embossing folders, stamps and a journal/planner/artist book set.
Here is a closer look at his display:
Tammy Tutterow, whose blog is on my “must visit” list, also joined the Spellbinders® team with dies, designs and embossing folders perfect for her shabby chic style:
The third designer added to the team is Debi Adams, who created the Quite Contrary™ collection with her signature clean and spritely style. The collection includes stamps and beautiful steel rule die flower shapes.
Don’t those flowers make you say “Yay, Spring!”?
Here’s a closer view:
I’ve long been a fan of Becca Feeken’s stunning Amazing Paper Grace line (and blog), so I was immediately drawn to her display of the Amazing Paper Grace Wedding Collection with its gorgeous array of elegant, delicate, swirling die designs.
Here she is with designer Donna Salazar, who brings a load of new dies and stamps to her “Girlie Grunge” style, including my faves, Cascading Butterflies die and Flower Bouquet, a stamp/die flower combo.
Spellbinders® founder Stacey Caron has gone all out with a gorgeous, elegant selection of Art Deco dies, which I covet! But we’ll have to save the rest of my Spellbinders® report for another post.
Stay tuned for more on Spellbinders®, including a look at some of the samples seen at the show!
Filed under: Craft news, die cuts, Not a card, Stamp people/shows | Tagged: Amazing Paper Grace, Becca Feeken, CHA, craft news, Debi Adams, die cutting, dies, Donna Salazar, Seth Apter, Spellbinders, Stacey Caron, Tammy Tutterow | 4 Comments »